Toffee Global

Instagram and Facebook have emerged over the past decade as the two most optimal and used platforms. Propelled by their widespread usage, connectivity, and integrative design, they are the optimal choice for every brand. However, recent years have often left users needing clarification on which specific platform promises the optimal or the best results. This occurs due to the slight differences in the platform's users, algorithms, and features. In this blog, we will look at which platform is better and which social media marketing company in India is the optimal choice for you.     Social Media Marketing at Instagram Visual Content Instagram is a visually oriented platform. The app is primarily focused on photos and videos. If your business relies heavily on visual content, such as photography, fashion, art, or food, Instagram can be a powerful tool if implemented by leading agencies like Toffee Global .  Younger Audience Instagram has a younger user demographic, whi...

For years companies have strived to understand how and where to place their advertisements in hopes of accumulating the most attention and lucrative opportunities for their business. While most people believe that the right colour, font, text and aesthetics will make an advertisement more attractive there is a much bigger web at play. Advertisement placement plays a significant role in shaping user perception and can have a substantial impact on the effectiveness of online advertising. Acclaimed for being the best PPC company in Noida , Toffee Global Understands the psychology behind ad position is rooted in how users perceive and interact with content on a webpage.  Advertisement Placement Factors That Impact User Perception:   1. Visibility: Advertisements placed at the top of a webpage, visible without scrolling, are more likely to be noticed. Users often pay the most attention to this area as it's where they start their interaction with a website. Advertisements placed...